Time to get on Twitter?

Posted by 616 on September 24, 2016

Time to get on Twitter?

September 24, 2016 at 10:20 AM

Time to get on Twitter?

 

Let's Share Information


Social media is intended to provide individuals the ability to access information quickly and communicate with others. BAA use these tools and our website to share information with our members quickly and informally. Many other professional organisations are also using Social Media to share research, news, events and website links.

On social media you can react to and interact with the posts. Already on the BAA Facebook group this has led to great signposting of information from member to member. So why use Twitter as well? Let me give you a few reasons.

1) A Tweet has by far a much shorter lifespan than a Facebook update. According to some interesting insights from Sysomos, about 92% of engagement with a Tweet happens within the first hour after being tweeted, this makes it a very immediate way to share information. A Facebook update on the other hand is far longer to be present in peoples timelines. It can often stretch over several days until all interaction with the update dried up.

2) On Twitter you have followers not friends. A Twitter following can be strictly interest based on topics the person is tweeting about. Friending someone on Facebook might show a deeper social interest in the person.

3) Responses to news are faster on Twitter. if you are aiming to create an instant viral effect for news or an important update, Twitter proves to be more effective. People search Twitter by key words so tweets with those keywords in can be picked up by a wider audience, not just your group members or followers and friends. For less time sensitive content Facebook can be a powerful distribution channel.

4) A recent study by @DanZarrella found that best times to tweet during the day are around 5 p.m. On the other hand, Facebook status updates seem to be most effective at around noon. In terms of weekdays Wednesday appeared to be the best for Twitter, whilst the best day to share on Facebook appears to be Saturday.
Our patterns of accessing Facebook and Twitter are quite different. The peak at work days for Twitter indicates the strong business and news side of things on Twitter. A strong Saturday for Facebook might show us that the entertainment factor on Facebook is higher

Key terms on Twitter

Tweet (n.)

A Tweet may contain photos, videos, links and up to 140 characters of text.

Retweet (n.), RT
This is someone else's tweet that you share with your followers. Often used to pass along news or other valuable discoveries on Twitter, Retweets always retain original attribution.

 like (n.)

Liking a Tweet indicates that you appreciate it. You can find all of your likes by clicking the likes tab on your profile.

# or hashtag

A hashtag is any word or phrase immediately preceded by the # symbol. When you click on a hashtag, you'll see other Tweets containing the same keyword or topic.


@

The @ sign is used to call out usernames in Tweets: "Hello @twitter!" People will use your @username to mention you in Tweets, send you a message or link to your profile.

Follower

A follower is another Twitter user who has followed you to receive your Tweets in their Home stream.

Timeline

A timeline is a real-time stream of Tweets. Your Home stream, for instance, is where you see all the Tweets shared by your friends and other people you follow.

A full glossary of Twitter terms is found here: https://support.twitter.com/articles/166337


Signing up with Twitter (Info below found at https://support.twitter.com/articles/100990)

To create an account on the web:
Go to http://twitter.com and find the sign up box, or go directly to https://twitter.com/signup.
Enter your full name, phone number, and a password.
Click Sign up for Twitter.
In order to verify your phone number, we will send you an SMS text message with a code. Enter the verification code in the box provided.
Once you've clicked Sign up for Twitter, you can select a username (usernames are unique identifiers on Twitter) — type your own or choose one we've suggested. We'll tell you if the username you want is available.
Double-check your name, phone number, password, and username.
Click Create my account.You may be asked to complete a Captcha to let us know that you're human.
Note: if you'd like to sign up with Twitter using an email address, you can do so via the "Use email instead" link at the bottom of the sign up page.


Tips for picking a username:


Your username is the name your followers use when sending @replies, mentions, and direct messages. Usernames must be fewer than 15 characters in length
It will also form the URL of your Twitter profile page. We'll provide a few available suggestions when you sign up, but feel free to choose your own.
Usernames must be fewer than 15 characters in length and cannot contain "admin" or "Twitter", in order to avoid brand confusion.
Important information about signing up with email address:
An email address can only be associated with one Twitter account at a time.
The email address you use on your Twitter account is not publicly visible to others on Twitter.
We use the email you enter to confirm your new Twitter account. Be sure to enter an email address that you actively use and have access to. Check your inbox for a confirmation email to make sure you signed up for your account correctly.

First steps after you've created your account:

After signing up, follow a handful of accounts to create a customised stream of information on your home timeline.
Following means you'll get that user's Tweets on your Twitter home timeline. You can unfollow anyone at any time.
The article below explains how you find accounts to follow on Twitter
https://support.twitter.com/articles/14022


Audiology Accounts to follow

@BAAudiology
@BSAudiology1
@BSHAAUK
@BritishTinnitus
@ActionOnHearing
@AudioWorldnews
@hearingnihr
@HearingHealthM
@audiologyonline
@HearingReview

Also search for BAA Platinum Conference Sponsors who will be tweeting and interacting about our event over the next few weeks.

@OticonUK
@PhonakUK
@ResoundUK
@Starkey_UK

Try also searching the hashtag #AudPeeps for more content.

 

N.B.
You don't have to write any tweets – you can just follow others tweets to get information in your timeline.

Great conference and event information is shared on Twitter so if you are finding it hard to get study time to go to events try searching on Twitter for the event hashtag and you will often find summaries and links to presentations and research. Twitter allows you to message anyone by mentioning their Username in a tweet and people are generally really pleased to interact and share details with people who are interested in their topic.

Give it a go and if you are attending #BAAconf look out for prizes and interactive contents during the conference.

 If you are interested in following me my username is @Swimto40

 

 

 

 

 

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